Johnny Kelly directed the brand-new short, but super cute stop motion animated title sequence for one of Holland's longest running youth TV shows "Het Klokhuis" (The Apple Core). The models used for the animation were built using the latest 3D printing technology. Check out the amazing production stills.
A rebrand of the show was arguably long overdue, as the previous animated ident had lasted for over a decade.
From the press release:
“The apple shells were created using 3D rapid prototyping technology (to maintain the logo shape) and this was the framework used to build up each apple. A variety of different materials were then used to portray each apple experiment, including stone, clay, rubber, clockwork machinery and many more.
The title sequence was commissioned by advertising agency KesselsKramer, produced by Nexus Productions, and was made in collaboration with model maker / sculptor Jethro Haynes.
About Johnny Kelly
Johnny Kelly is an illustrator, animator and director from Dublin, Ireland. He graduated from the Dublin Institute of Technology where he earned a degree in graphic design. Kelly worked for a number of years in both Dublin and London in addition to pursuing his illustration work.
In 2007, Kelly graduated from The Royal College of Art in London, where he completed an MA in Animation. His graduation short film, Procrastination - “An investigative and exploratory hands-on gloves-off study into the practice of putting things 'off''” has been very well received and was selected to be part of the Saatchi & Saatchi New Director Showcase. He was awarded Best New Director at the 2007 Shark Awards in Kinsale and won the Animator First Boards Award this year.