Johnny Kelly directed the brand-new short, but super cute stop motion animated title sequence for one of Holland’s longest running youth TV shows “Het Klokhuis” (The Apple Core). The models used for the animation were built using the latest 3D printing technology.
A rebrand of the show was arguably long overdue, as the previous animated ident had lasted for over a decade.
“Het Klokhuis has been running for over 25 years in the Netherlands and
is very fondly remembered, as most people grew up watching the program,” Johnny says. “I told one Dutch person I met that I was working on the programme and his stern parting words were: “Don’t mess it up”.
The apple shells were created using 3D rapid prototyping technology (to maintain the logo shape) and this was the framework used to build up each apple. A variety of different materials were then used to portray each apple experiment, including stone, clay, rubber, clockwork machinery and many more.
The animation was almost entirely done on set and in-camera, working with a pair of animators at London’s Clapham Road Studios.
The title sequence was commissioned by advertising agency KesselsKramer, produced by Nexus Productions, and was made in collaboration with model maker / sculptor Jethro Haynes.
Year of production
2010
About Johnny Kelly
Johnny Kelly is an illustrator, animator and director from Dublin, Ireland. He graduated from the Dublin Institute of Technology where he earned a degree in graphic design. Kelly worked for a number of years in both Dublin and London in addition to pursuing his illustration work.
Full credits
Title designer/director
Johnny Kelly
Production Company
Nexus
Model-maker
Jethro Haynes
3D printed model design
Ben Cowell, Matt Clark
Animators
Matthew Cooper, Tine Kluth
Compositing
Alasdair Brotherston
Director of Photography
Matthew Day
Music
Harry Bannink
Sound Design
FC Walvisch Amsterdam
Executive Producers
Christopher O’Reilly & Charlotte Bavasso
Producer
Luke Youngman
Production Manager
Jo Bierton
Creative Development
Beccy McCray
Client
NPS
Agency
KesselsKramer
Creative Team
Christian Borstlap
Agency Producer
Pieter Leendertse
Filmed at
Clapham Road Studios
Links
Het klokhuiswebsite of the TV show
Model-maker Jethro HaynesTitle designer Johnny Kelly
Nexus Productions
Johnny Kelly's reel at Nexus Productions